<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Postern blog</title><link>https://posternhq.com/blog</link><atom:link href="https://posternhq.com/blog.xml" rel="self" type="application/rss+xml"/><description>Essays on expansion revenue, account management and governance, by Team Postern.</description><language>en-gb</language><item><title>Your discount approval policy is a suggestion</title><link>https://posternhq.com/blog/your-discount-approval-policy-is-a-suggestion</link><guid isPermaLink="true">https://posternhq.com/blog/your-discount-approval-policy-is-a-suggestion</guid><pubDate>Fri, 04 Sep 2026 00:00:00 GMT</pubDate><author>Team Postern</author><description>We audited our own product's approval control and found four separate ways past it, every one reachable by an ordinary account manager with a browser. Here is what "the policy is binding" actually has to mean, and how to test whether yours is.</description></item><item><title>Why expansion revenue is the growth engine nobody staffs properly</title><link>https://posternhq.com/blog/why-expansion-is-the-growth-engine-nobody-staffs</link><guid isPermaLink="true">https://posternhq.com/blog/why-expansion-is-the-growth-engine-nobody-staffs</guid><pubDate>Fri, 04 Sep 2026 00:00:00 GMT</pubDate><author>Team Postern</author><description>Most B2B SaaS companies say they are “land and expand”. Look at the org chart and the comp plan and you find land, land, land. Here is why expansion is structurally under-resourced, and what changes when you treat it as a first-class motion.</description></item><item><title>Account whitespace analysis is a data problem before it is a sales problem</title><link>https://posternhq.com/blog/whitespace-is-a-data-problem-first</link><guid isPermaLink="true">https://posternhq.com/blog/whitespace-is-a-data-problem-first</guid><pubDate>Fri, 04 Sep 2026 00:00:00 GMT</pubDate><author>Team Postern</author><description>Everyone agrees the installed base is full of unsold product. Almost nobody can say how much, where, or what it is worth. That is not because the sales team is not trying. It is because the data was never structured to answer the question.</description></item></channel></rss>